Who are we?
Why should you care?
We have seen epic success
and failures.
We also know what to look out
for on the path ahead.
Sara founded this business to help other entrepreneurs,
(just like her) Who Don't know what they Don't know.
Sara Phelan
Entrepreneur, Founder, Strategist, Coach
Trainer, Coach, Consultant
Fractional COO, CM0, CXO, Business Manager
Sara is an ICF Certified Business Coach and Executive Coach, Pragmatic Management Certified - (PMC-I) Product Management, Scrum Master, Google Ad Words Certified, and is a Trusted Advisor, published in Forbes.come, Forbes Coaches Council Member.
With over 30 years' experience maximizing organizational performance through Planning, Leadership, Operational Management and Effective Communication.
Creating custom solutions to meet the opportunity, her experience has crossed a multitude of industries including, but not limited to; Professional Service Providers (Dental, Legal, Medical), Manufacturing, Telecommunications, Renewable Energy, Retail, Tourism, and Non-Profits, while communicating with all levels of organizational management from Boards of Directors, CEOs to front line employees.
Sara was an entrepreneur first!
Beleiving there had to be an easier way. Wishing someone had had the evaluation conversation with her much earlier. She wouldn't have made decsions the same way and it would have been a lot easier on her business and family. Raw truth.
Strategic Partners
My team is based in Atlantic Canada with Global reach and experience.
Before Introductions, I want you know this is the crew I'd want helping me!
There are so many people in the market place making promises and talking about transformations, "10X, $10000/day, Follow Me"
Truth: In the last couple years. everyone has become a "Coach".
But, have they really? Do they have the experience to back their lessons learned?
I know it can be hard to decifer who is an expert. It has been for me too in the new online world.
That said, I am extremely selective on who I work with, and even more picky about who I refer my clients to.
There are more folks on my team, but theses are my trusted core "proven" experts,
who I have worked alongside, and I know are aligned with my clients best interest.
Even for myself.... I need the right team and expertise to level up. - Sara
Heather Keller- Hurshman
CPA, CA, CFO
Strategist, Coach, Fractional CFO
Heather is a highly skilled and accomplished business leader with more than 25 years of diverse corporate and not-for-profit experience.
Working as a Strategic Business Advisor and CFO for hire, Heather is helping small business owners follow the numbers and reach new heights.
Based in Halifax, Heather has offered Training and Coaching to SME clients.
Carl Goodwin
Technology Advisor, CTO
Fractional CTO/ Technonogy Advisor
He is a senior technical expert in the fields of biotechnology and computer technology, having provided services to numerous companies from startups to governments on both sides of the Atlantic.
At his most productive in an interim CTO role, Carl is able to rapidly understand technical and commercial challenges and to propose coherent solutions that can be achieved in predictable steps and with minimal disruption.
Although at home in strategic roles, Carl is no stranger to detailed technical work. His ability to walk the walk as well as talk the talk inspires confidence at every level in the organization.
Kim Scaravelli
Brand Voice Consultant
Content Strategist, Writer, Speaker
An accomplished entreprenur, best -selling Author, wordsmith, and we hear an olympic level scrabble player.
Kim has a true passion for Making Words to Work for 25+ years. She can show you how to make words dance – if you want to do it yourself!.
With years of experince in online training development, and providing experise to the Non-profit sector, Kim has mastered the art of using words to grab attention, engage audiences and convert customers.
Other Associations or Organizations we partner with include:
